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A Step-by-Step GA4 Migration Guide for 2024

October 27, 2024/

With Universal Analytics (UA) being phased out, businesses are turning to Google Analytics 4 (GA4) for advanced data insights, cross-device tracking, and better user experience metrics. The transition to GA4 may seem daunting, especially with its new event-based data model and AI-driven insights. This guide will help you navigate the migration process to ensure you…

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